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About Us

With a passion for all things beauty, we created KITTEN, the purrfect vegan and cruelty-free complement to your makeup routine. Whether you prefer a natural slay or a full-glam beat, KITTEN unleashes your feline prowess!

The KITTEN mission is to create affordable makeup without sacrificing quality or innocent critters. We pride ourselves on making products that feel as good as they look – and that shines through in our comfortable and weight-less formulas.

KITTEN is about more than just beauty and cosmetics. As part of our mission to put our best face forward while giving back, a portion of all proceeds are donated annually to select charities that work towards promoting animal welfare.